A journey through the world of fashion: Rooted in Berlin, grown in the metropolis of Hong Kong, and now back home in the heart of Berlin's lingerie scene.
Current highlight: Our feature in Playboy demonstrates that our designs not only impress the experts but also the iconic Playboy aesthetic.
Playmate approved!
Exciting news: Our stunning Lexi Bralette is featured in the latest Playboy magazine! Worn by the enchanting Playmate Carolina Cardoso - a look you simply have to love. 🌟
Fabulous New Designers at Curve NYC Lingerie Trade Show
Unhooked lingerie magazine, March 2022 :
"fishbelly really emphasizes the fun, flirty, and naughty side of lingerie, with a wide-ranging collection including pieces adorned in tassels and fringe, open cut bras and panties, and cheeky feather tails.
At Curve this year, there was an entire section of the show devoted to German designers. Each booth in this section was illuminated with a neon sign. I was immediately drawn to one such entitled fishbelly. What an interesting name for a lingerie company I had to learn more. When I approached the booth, my eye was caught by a rack full of fun and saucy undergarments. I asked the owner, Jutta Teschner, how she came up with the name for the lingerie brand. She said that when she had first founded her company and named it, she was working in a different industry; so, when she transitioned to lingerie, she had to stick with the name because she had already registered the business. We love an eccentric origin story! And the line matches the whimsy of the name. Fishbelly really emphasizes the fun, flirty, and naughty side of lingerie, with a wide-ranging collection including pieces adorned in tassels and fringe, open cut bras and panties, and cheeky feather tails.ls.
https://unhooked.online/fabulous-new-designers-at-curve-nyc-lingerie-trade-show/fbclid=IwAR2jqlMiCRfAR60JiHQxcvTUs6sbJFzprMnXqz8-wex7wEvLjKJJHMYMn3ww
Separée Magazine Berlin No. 29, summer 2021
"Finest lingerie handmade in Berlin: Designer Jutta Teschner not only produces chic lingerie in her own studio for her brand fishbelly: She also sells exclusive international brands in the associated boutique in the middle of the capital.
Sexy, sensual and always worth a sin: the lingerie from the Berlin label fishbelly. The lingerie designer Jutta Teschner in Berlin lovingly and precisely handcrafts the favorite pieces of elegant, extremely delicate French lace or soft silk that caresses the skin. The style sometimes decorated with exciting accessories such as shiny pearls, playful fringes or lavish embroidery......""
A milestone: fishbelly lingerie in the window of KaDeWe, pictured in Fashion United in the article "A lingerie designer returns to Berlin".
The lingerie label Fishbelly has been based in Berlin again since September. After six years in Hong Kong, designer Jutta Teschner, whose lingerie has already been sold at Ludwig Beck and Galeries Lafayette, has returned to the German capital.
In her shop in the Hackesche Höfe, she sells her sinful designs with playful details and adjusts bustiers and panties for customers. She also carries labels like Marlies Dekkers and Underprotection in her own shop. In an interview, Jutta Teschner explains why she went to Hong Kong and why, despite the pandemic, she did not lose her courage when starting her own label.
..... click the link for the full article
https://fashionunited.de/nachrichten/mode/fishbelly-eine-lingerie-designerin-kehrt-nach-berlin-zurueck/2021021939436
February 2021

FISHBELLY RETURNS TO BERLIN
It's been six years since the exciting lingerie label fishbelly disappeared to Hong Kong. Now there is good news for the German specialist trade: Jutta Teschner is back. The trained lingerie designer creates elegant, French-sophisticated lingerie that has already received design awards. "China is known as the world's fashion workbench. That's how I was able to expand my specialist knowledge in Asia and worked there as a lingerie expert for several large companies in the lingerie industry," explains Teschner. She also had her own store in Hong Kong - but she was drawn back to her old homeland. She picks up seamlessly where she left off six years ago: her new shop is back in the Hackesche Höfe. The designer invites you here: "Here we not only design, here interested parties can look behind the scenes and explore the design and manufacturing process up close." Instead of the inauguration party, which could not take place due to corona, the resourceful businesswoman brings a party to her customers: In cooperation with Metropolitan Grooves from Bielefeld, a "sophisticated mix" was created, entitled 67 minutes house"fishbelly - lingerie grooves vol. 1" , which should make seduction audible. We can look forward to further reports from fishbelly.
https://www.linie-international.com/post/fishbelly-kehrt-zurück-nach-berlin
January, 2021
Press Coverage & Milestones
And here are the best reports from the time before our relaunch in Berlin in September 2020, for example from Hong Kong.
From Berlin to the metropolis of Asia and back to the heart of Berlin: Our trip to Hong Kong was accompanied by international recognition from the global trade press, including Création Lingerie and Intima.
Our Berlin design quickly gained widespread recognition: Intima Asia discovered fishbelly in Berlin and paved the way for our later success in Hong Kong.
Internationally recognized: The grand opening of our store in Hong Kong, documented in English and Chinese by Intima Asia.
fishbelly in Elle: Our design featured in the leading fashion magazine – proof of timeless elegance and modern femininity.
The Indian trade magazine Lace and Lingerie celebrates the opening of the fishbelly store in Hong Kong.
Even the 'bible of fashion', the Women's Wear Daily (WWD), followed our strategic relaunch in Hong Kong with great interest.